Introducing PulseChecker™
A 45-minute brand health diagnostic.
Structured, scored, and built to show you where to push next.
Co-developed with the support of Lotus Biscoff Marketing Director,
Frances Booth.
Most brand and marketing leaders have a strong instinct for how their brand is performing. The problem is, instinct is subjective — and it doesn't hold up when you need to frame priorities, justify investment, or get a wider team aligned.
PulseChecker™ turns that instinct into something structured.
In as little time as it takes to grab lunch, we run your brand through an audit across 11 commercial dimensions — positioning, identity, audience, content, commerce, retention, the lot.
While we talk, the tool pulls live signals from Reddit, Trustpilot, Google Trends and more, and cross-references it all against sector benchmarks.
What you leave with
A scored audit across all commercial dimensions. A clear read on where the brand is strong, where it's exposed, and how it benchmarks against the wider sector.
Scored, not subjective — so it stands up when you need to share it.
Benchmarked against your sector
Know where you stand relative to competitors and category norms
Recommendations that move the needle
A focused set of moves based on what the data is actually telling us
A report that travels with you
Yours to use however you need — sharpen decisions, build cases, align teams
An impartial outside perspective
20 years of brand experience in the room, no pitch, just honest conversation
Clarity beats guesswork in brand decisions
Most brand moves happen on instinct or whoever speaks loudest. PulseChecker™ cuts through that noise and gives you something solid to stand on — fast enough to act, deep enough to matter.
Planning your next quarter with confidence
Building the case for budget or board approval
Getting up to speed on an inherited brand
"A genuinely useful way to look at brand health. It cuts through the noise and gives you something structured to work from."


Interested in your
brand health?
PulseChecker™ isn't for everyone, and we only run a handful each month. A short call first — no pitch, no hard sell — to make sure it's the right fit and a useful use of your time.
